Like many other DJs and producers in recent times, Zedd showcases his passions outside of Dance music and aligns more and more with the brands that excite him. In the past few hours, he has become the official ambassador of the gaming brand HyperX.
The partnership between Zedd and HyperX will seek to use the producer’s love of gaming to help create a new series of merchandising and promote various original product offers.
Among these are headphones and custom peripherals in limited editions. There will also be great opportunities for fans through dedicated events.
The company explained how the relationship began several years ago when Zedd contacted them via Twitter, looking for reliable headphones to meet their gaming needs.
In this interview, Zedd talks about his relationship with the Gaming World.
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